Today on the Joanne Green blog, we bring you our new monthly segment: 5 seconds with Joanne Green.
Building a flourishing business requires more then just a passion for your industry, it involves hard work, avid business skills and severe dedication – but the passion is what makes it worth it. Joanne Neylon started Joanne Green Landscape Design with little more than a ute, some gardening tools and her ideas. She now runs a successful lifestyle business with 14 full time staff members that work between 4 different services, it’s hard not to be impressed.
Joanne has been somewhat of a pioneer since the beginning; she was among the first group of girls to attend Hawkesbury Agriculture College. Studying a Diploma in Applied Science Agriculture, then later went on to a Diploma of Education from Sydney’s Teachers College. After 2 years of teaching Joanne decided it was time to ‘give landscaping a go’. Because of her age, her lack of experience and to be honest, her sex, she had trouble finding someone who would take her on board. So in 1981, Joanne had no other option but to start her own business, thus Joanne Green Landscape Design Pty Ltd was born.
To say it was a male dominated industry, is putting it lightly. Joanne was one of the first females to make a name for herself in the landscaping business, and was the first female ever to be accepted as a member into the Landscape Association of NSW (now known as LNA). Due to her design finesse and natural business instincts Joanne Green Landscape Design was a raging success.
The business took off faster then Joanne could have ever imagined, with a 2 man team quickly expanding to managing a staff of 5 and these days Joanne manages a tidy team of 14 offering a complete landscape package with interior design as a recent addition to the services. A true holistic, lifestyle brand.
These days Joanne Green’s brand is synonymous with beauty, detail and functional design. Taking the company from strength to strength, Joanne Green is not your average landscaping business – it’s a lifestyle brand.
So today in our hot seat, we bring you 5 seconds with Joanne Neylon.
Name: Joanne Neylon
Job title: Managing Director of Joanne Green Landscape Design Pty Ltd
What is your favourite season? Autumn, because this is the best time to be outdoors and enjoying our beautiful environment.
What is your favourite plant? At the moment, it’s Arbutus unedo or the Irish Strawberry tree. .. because it has really beautiful flowers in Autumn that look like Lily of the Valley. And the tree is pretty gorgeous as well. If I was writing this in summer of course I would be saying something entirely different, that’s what happens when you are a closet plant addict.
What is your favourite Joanne Green project? It would have to be the garden we installed at Longueville. Lovely garden and spaces. Some new and some existing that have combined to work well together.
What is your favourite garden style? Relaxed Sydney style, where the outdoors and indoors work in tune with each other.
If you weren’t Managing Director of Joanne Green what would you be? I would be a farmer growing specialist fruit, veggies and cut flowers; or being a professional ski bum (my skiing would have to improve for this).